Tuesday, July 28, 2009

Internet Marketing at Its Worst - The Rambo Approach

Whenever you're reading a sales page, blog or forum post it's wise to remember that nearly everyone has a sales pitch going and is trying to get you to buy something.

"Just that simple."

The actual process used may be subtle and delivery of a sales message almost subliminal. It can come in the form of information or mere suggestion.

Over time, the subject distills deep in your subconscious only to surfaces at some point in time as a 'must-have' buying decision. This decisive clarity may then seem a spontaneous decision, yet it could have taken a dozen exposures to create your newly discovered need. The moment this shift takes place, a sales recommendation becomes the 'no-brainer' buying decision. And this concludes the evolution of creating a decisive buyer so the selling transaction can occur online.

Interestingly, I've observed that quite unlike the offline world, online Adsl Internet often act as if they've stumbled straight out of a scene shot in the wild, wild west. Much too many people trying to market like drunk cowboys drawing pistols n' sprayin' bullets, gunshot style. No particular target!

With no aim and no target, strewn messages thrown at anyone within reach is soon becoming a norm. The fictional 'all-in-one' market that accepts nilly-willy messages randomly received. Despite the lack of sales evidence, our 'fictional' marketer chases over the rainbow looking Satellite And Internet Package the pot of gold a 'guru' promises imminent. "Come on, Really?l!

"How can you be speaking to no one, while expecting to sell to everyone?"

Soon come nagging complaints at ears within the hearing range. Premature assumptions, "There's NO money making opportunities online" or whiney, "What's going on here?! I've picked some scam program that isn't salable!"

"Well think again, Rambo!"

As in the offline world, a targeted approach is critical to your success in direct sales.

While we're going my streamyx package I wouldn't mind seeing subtle changes in the online marketing millieu. I'm sure most of us agree that clean, marketing campaigns standing on their own merits and unique, high quality style would be refreshing.

"Ok, Ok." I admit my past includes a chapter on ill-advised bad technique. I'm guilty of a tad o' bashing (but just a tad). So you might find a page or two of foul technique on the engines if you search me, but I digress...

Quite honestly, some marketers ONLY focus on bashing an opponent while never delivering original substance of their own creation!

"What is it with these people online?! Too darn busy to share an original thought with the rest of us?

Now I would suggest that online success means you lay aside hype and negative critiques of competing programs, Telekommalaysia heaven's sakes. While I'm at it, consider not bashing your opponent's integrity as a novel approach to building high quality name branding for yourself. Maybe then you'll stop wondering why your ads never convert!

"No Dsl Report Test wants to work with someone negative. Would you?"...

Focus instead on getting the marketing basics down. Position yourself properly. Take advantage of marketing methods you pick up cable internet speed picking the brains of ethical, seasoned training mentors. First step's first...

"Before you can run, you must learn to walk."

The same holds true with online marketing. May I suggest your first intentions be to build a list?

To review. Stop spraying e-blasts of unsolicited offers like graffiti across the net. Get ahold of your wild horses, your impulsive nature and learn the ropes! Focus on one the thing that will cure your Rambo techniques to disaster. Focus on "Building Your List".

Then and only then, will your opt-in reader become a warm prospect. Now invite your warm prospect to a training session or any other point of contact and show them a strong, ethical marketing team. Once these essentials Packet One in place, freely choose from a number of ways to Streamyx Zone trust and to invite them to join your program, or whatnot.

"If they can't trust you, they won't buy from you." Simple fact.

Number one on the requested list for prospects that are interested in learning how to make money from home using the internet is to believe that there will be guidance and support during the process of growth and discovery. Find a strong, ethical marketing team that you can align with and your work is 99% done for you.

"A total success formula!" Your one sentence take home message is :

"Stop spraying the cold-call sales pitch like bullets from a shotgun at total strangers!"

About The Author: Ana Hernandez DO is a practicing physician and self proclaimed marketing enthusiast. Her website at http://www.netrageouz.net is the portal to her delicious recipes for creating killer online marketing campaigns.

Her online course, "NETfabulous! Marketing ECourse" is jam packed with tips n' techniques for both newbie and seasoned marketers alike. Subscribe for FREE by sending a blank email to NETfabulous.Marketing@gmail.com or at http://www.netrageouz.net

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